Chinese idiom: 百发百中 bai fa bai zhong
Literally: A hundred shots, a hundred bull’s eyes.
Meaning: Perfect marksmanship or unfailing accuracy. To be perfect all the time.
Origin: Anecdotes of the warring states. During the spring and Autumn period, King Gongwang of Chu had a follower named Yang Yongji who was an excellent archer. He established fame with his feat of repeatedly shooting through a willow leaf 100 paces away, hence the accolade.
This is one of my favourite selling themes, and to me this relates to the results any sales person should aspire to achieve. In other words, 100 prospects, 100 contracts.
Now most experienced sales leaders will tell you this is either impossible to achieve or if you do, then you are too conservative on your selection of prospects. It’s not impossible. There are times in my selling career where I did achieve this. Just as we can all relate to famous sports people who score miracle goals or points from seemingly impossible circumstances so can the same be achieved by any sales person.
To me the theme is a valuable reminder that I must always try to produce my best work because…..if you’re not truly aiming to achieve 100 bull’s eyes from 100 shots in selling, then how do you expect to be your customer’s most valued partner?
[csbshare]
